Ellen E. English

Associate

eenglish@wfslaw.com

404-853-1555

999 Peachtree Street, NE
Suite 1120
Atlanta, GA 30309

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Practice Areas:

Corporate and Business Transactions

Technology and Intellectual Property Transactions

Commercial Transactions and Business Services

Mergers and Acquisitions

Corporate Governance and Private Equity

Commercial Finance and Lending

Data Privacy and Security

First Name:

Ellen

Middle Name:

Last Name:

English

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Overview

Education and Background:

University of Florida Levin College of Law, Gainesville, Florida

J.D., magna cum laude

Top 2% of Graduating Class

Order of the Coif

Florida Law Review, Managing Editor

DT Smith Outstanding Associate Editor Award, Florida Law Review

Virgil Hawkins Civil Clinic, Certified Legal Intern

Troy University, Troy, Alabama

B.S., Business Administration and Finance, summa cum laude

Chancellor’s Scholarship Recipient

Mortar Board, Member

Professional Activities:

Senior Director of Mentoring, Southeast Chapter of Women in Cable Telecommunications (WICT)
Senior Director of Red Letter Awards, Southeast Chapter of Women in Cable Telecommunications (WICT)
Board Member, Southeast Chapter of Women in Cable Telecommunications (WICT)

Bar and Court Admissions:

State Bars of Florida and Georgia

Representative Matters

Representative Matters:

Prepares, reviews and negotiates contracts for the distribution and monetization of content on websites and mobile applications, including contracts for digital sales platforms, serving and placement of targeted interactive media advertisements on digital properties, sale of digital advertising inventory, and delivery of location-based advertising using cloud-based technology.
Prepares, reviews and negotiates contracts (including insertion orders and amendments to IAB advertising terms) with demand- and supply-side platforms, data management platforms, ad servers, data analytics providers and publishers, including, without limitation, contracts for data licensing, programmatic buying, data optimization, targeting, ad content and development.
Prepares, reviews and negotiates data-sharing agreements involving behavioral advertising and geotargeting, programmatic buying, cross-device tracking, Internet of Things implementations and other emerging communications and business practices.
Represents media clients on strategic initiatives (enterprise-wide and across industries), collaborations and joint ventures, including, without limitation, advising regarding sale, development and licensing of content and intellectual property assets, new product development and expansion into new technologies, distribution channels, markets and industries involving digital advertising.
Represents media company clients (including broadcast media and social media) in negotiating data storage and processing agreements with public storage platforms and in negotiating term sheets and definitive agreements with emerging technology providers for content streaming, video-on-demand and advertising serving technology.
Advises clients on all aspects of data- and privacy-related transactions, including issues relating to the sale, purchase and licensing of data and the protection, collection, management and use of user and customer data (including personally identifiable information) and compliance with existing and emerging privacy regimes.
Advises clients on a variety of intellectual property issues, including means of protecting intellectual property assets (including through trademark and copyright applications, non-disclosure agreements, confidentiality agreements and proprietary information agreements), acquiring and selling intellectual property assets and licensing of intellectual property assets. Clients include both licensors and licensees of content, software and other technology-related intellectual property.
Advises clients on Internet and technology matters, including website development, website hosting, and preparing website terms and conditions and privacy policies.
Represents clients in negotiating and drafting professional services, advertising, marketing, sponsorship, promotion, and consulting agreements.
Assists corporate legal departments by working directly with corporate business personnel to negotiate agreements and develop corporate business opportunities.

Publications

Publications:

Author, "How to Draft Effective Insurance and Indemnification Provisions in Commercial Contracts," ACC Georgia Newsletter (Fall 2018)
Note, “Camels Agree with Your Throat” and Other Lies: Why Graphic Warnings are Necessary to Prevent Consumer Deception, 65 Fla. L. Rev. 2055 (2013)

Speaking Engagements

Speaking Engagements:

Speaker, "Risky Business: Legal & Ethical Considerations in Artificial Intelligence," online CLE. (April 2021)
Speaker, “Managing Complex Litigation and Transactions: Dos and Don’ts,” online CLE. (October 2020)
Speaker, “Risky Business: Legal & Ethical Considerations in Artificial Intelligence,” online CLE. (October 2020)
Speaker, “How to Draft Effective Insurance and Indemnification Provisions in Commercial Contracts,” online CLE. (September 2020)
Speaker, “Data Privacy in the Television Industry.” Southeast Chapter of Women in Cable Telecommunications (WICT), CLE. (October 2019)
Speaker, “How to Draft Effective Insurance and Indemnification Provisions in Commercial Contracts.” Association of Corporate Counsel, CLE. (August 2018)

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